Following the resounding success our annual Community Day last Saturday, our Sky Bet League One home fixture against Oxford United on Tuesday 5 April will be dedicated to raising awareness of the Her Game Too campaign, who we partnered with in November 2021.
Her Game Too was founded in May 2021 by 12 passionate female football fans, who are committed to growing the campaign with the aim of fostering an ethos in football in which women are welcomed and respected equally.
The aims of Her Game Too are to create awareness; educate; research; develop a strong sense of community; create; regular content to champion women in football – players, staff, and fans; create strong relationships with clubs and communities; have a presence at football grounds and sports bars to build a more welcoming environment for young girls and women; continue to campaign against sexism in football; continue to campaign against online abuse.
To raise awareness of the campaign, on Tuesday evening, the Shrimps first-team players will wear signed warm-up t-shirts prior to kick-off, before giving them away to lucky supporters in the stadium.
The matchday programme has a dedicated page, which profiles one of the founders of Her Game Too, Lucy Ford, as well as a social media video being posted ahead of the game, highlighting some of female staff and supporters here at the Mazuma Stadium.
Additionally, a special matchday playlist has been drawn up exclusively featuring tracks from female artists, and there will be posters around the stadium highlighting the achievements of the Her Game Too campaign to date, as well as the ways Shrimps fans can report any sort of abuse should you see or hear anything of a discriminatory nature.
The Club are proud to support this campaign, in the wider context of our commitment to ensure that the Club and the Mazuma Stadium are completely open, inclusive and enjoyable for all.